Jon is one of the UK’s most successful and well-known sport influencers – he believes that now is the time to shake up the football agent model.

His experience spans being the agent for the England national football team, developing the Team England vehicle that the FA still uses to this day, and he even introduced American favourites NBA, NFL and NHL to the UK.

Jon has worked with many sporting superstars including Diego Maradona and Lord Sebastian Coe, and he once owned the largest theatre marketing business in New York and London. His autobiography about his time as a ‘super agent’, The Deal, topped the ratings as number 1 best-seller.

Jon’s role will be to provide industry expertise and long-standing contacts in order to place The Fans Agency at the heart of the football world.

Phil Smith is one of the world’s most experienced and well-connected football agents. He is also ready for change – it’s time to involve the life-blood of the sport: the fans.

In a career spanning over thirty years, Phil has been involved in countless multi-million pound transfers and he prides himself in knowing everything about his players and their needs, working closely with them to develop their careers.

Phil started his career in the music industry, working at four of the major labels culminating as Director of Promotion at MCA / Universal. He went on to start his own Independent Promotion Company, Double Impact.

Phil will bring an enviable little black book as well as a wealth of football agency experience on the international stage.

Rob is a fully qualified chartered accountant. He’s also a session drummer. And he’s keen to reinvigorate a staid industry that has been static for many years.

Rob’s financial experience spans large global operations, SMEs and start-ups in sectors as diverse as engineering, financial services, IT, technology, and creative design.

Aside from being an avid football fan, Rob’s specialities include developing business strategies, establishing robust financial procedures, forecasting, commercial support and contract negotiations, and working with private equity and venture capital.

Ben is a commercial sports consultant and a qualified PGA Golf Professional who likes to do things differently and is attracted by the idea of democratising player ownership.

Ben has helped raise sponsorships for the likes of Justin Rose and Nick Dougherty and has run events at all of the Golfing Majors. He also specialises in raising finance for start-ups and SMEs in the entertainment, automotive and education sectors.

Ben’s responsibilities will be the commercial direction of The Fans Agency – looking for opportunities and investment where appropriate and ensuring all our commercial deals are done right.

Andrew is a brand and marketing expert (and frustrated rugby professional) who is excited by the disruptive ambition of The Fans Agency.

He has worked for small start-ups right through to being a core member of the team that developed an online retailer into a household name and floated on the stock market for £1.2 billion.

Managing multi-million pound advertising and marketing budgets has given Andrew not only a strong commercial sense, but also a flair for marketing and communications strategies.

Andrew will develop the agency’s strategy to ensure it keeps growing and will market the proposition to retain interest in it.  

Craig is an experienced operations and project management professional, a keen sportsman and is inspired by The Fans Agency’s vision to lead the way.

His experience in the Middle East within the field of state project development, governance, new ventures and SME startups shaped his ambition and he owns three successful businesses in the UK.

Craig is a devoted supporter of the beautiful game and will drive operations, and strategy as well as developing new Ventures Management.